1. General Provisions
This Privacy Policy outlines how our mall (“we”, “us”, or “our”) collects, uses, stores, and discloses your personal information when you interact with our e-commerce platform, visit our physical stores, or use any related services. By accessing or using our services, you agree to the terms of this policy.
2. Information Collection
2.1 Information You Provide Voluntarily
- When you create an account on our platform, we collect details such as your full name, email address, password, phone number, and billing/shipping address. This information is essential for order processing, delivery, and customer communication.
- During the checkout process, you may provide payment information, including credit card numbers, expiration dates, and CVV codes. We use secure encryption to safeguard this sensitive data.
- If you participate in surveys, contests, or loyalty programs, we will also collect the information you submit, like your preferences, feedback, and participation details.
2.2 Information Collected Automatically
- When you visit our website or use our mobile app, we automatically gather certain technical information. This includes your device type (e.g., iPhone, Android tablet), operating system version, browser type (Chrome, Safari, etc.), IP address, and the pages you visit. This data helps us optimize our website/app performance and understand user behavior.
- We also use cookies and similar tracking technologies to track your browsing habits, such as the products you view, the time spent on each page, and your search history. These cookies can be used for session management, personalization of content, and targeted advertising. However, you can manage your cookie preferences through your browser settings.
3. Use of Your Information
3.1 Order Fulfillment and Customer Service
We use your personal information to process and fulfill your orders, including verifying payment, arranging shipping, and providing order status updates. Our customer service team may also access your information to assist you with any inquiries or issues related to your purchases.
3.2 Personalization and Marketing
Based on your shopping history, preferences, and behavior data, we personalize your shopping experience. This may involve recommending relevant products, sending you personalized offers and promotions via email or push notifications, and customizing the layout of our website/app to showcase products you might like.
We also use your information for marketing purposes to promote our brand, new product launches, and special events. However, you can opt out of receiving marketing communications at any time by following the unsubscribe instructions provided.
3.3 Analytics and Improvement
The data we collect is analyzed to gain insights into user behavior, preferences, and the effectiveness of our marketing campaigns. This helps us improve our website/app design, product offerings, and overall service quality. For example, we may use analytics to identify popular product categories, optimize search functionality, or enhance the checkout process.
4. Information Sharing and Disclosure
4.1 Third-Party Service Providers
We work with a variety of third-party service providers to support our business operations. These include payment gateways (to process payments securely), shipping companies (for order delivery), marketing agencies (for promotional activities), and IT service providers (for website/app maintenance). We share only the necessary information with these providers and require them to maintain strict confidentiality and security standards.
4.2 Legal Requirements
We may disclose your information if required by law, such as in response to a subpoena, court order, or regulatory request. We will also disclose information to protect our rights, property, or safety, or that of our customers or the public, in cases of suspected illegal activity, fraud, or security threats.
4.3 Business Transfers
In the event of a merger, acquisition, or sale of our business assets, your information may be transferred to the acquiring entity. We will ensure that any such transfer is done in accordance with applicable laws and that your rights are protected. In such cases, we will notify you of the transfer if possible.
5. Data Security
We implement a comprehensive set of security measures to protect your personal information. This includes using industry-standard encryption technologies to secure data transmission and storage, regularly updating and patching our systems to prevent vulnerabilities, and restricting access to your information to only authorized personnel.
However, despite our best efforts, no data security system is foolproof. We encourage you to take precautions such as using strong passwords, keeping your account information confidential, and reporting any suspicious activity immediately.
6. Your Rights
6.1 Access and Review
You have the right to access and review the personal information we hold about you. You can contact us to request a copy of your information, and we will respond within a reasonable timeframe.
6.2 Correction and Update
If you believe that any of your personal information is inaccurate or incomplete, you can request that we correct or update it. We will verify the request and make the necessary changes promptly.
6.3 Deletion
You can request the deletion of your personal information under certain circumstances. We will comply with your request, subject to any legal obligations or legitimate business reasons that require us to retain some of the data. For example, we may need to keep transaction records for accounting and tax purposes.
6.4 Opt-Out
You can opt out of receiving marketing communications and the use of certain tracking technologies at any time. To do so, you can follow the unsubscribe instructions provided in our emails or adjust your browser/app settings.
7. Children’s Privacy
Our services are not directed at children under the age of 16. We do not knowingly collect personal information from children in this age group. If we become aware that we have collected personal information from a child under 16, we will take immediate steps to delete it and ensure that it is not used for any purpose.
8. Changes to the Policy
We reserve the right to update or modify this Privacy Policy at any time. Any changes will be posted on our website, and we will notify you of significant changes, either via email or through a prominent notice on our platform. Your continued use of our services after the policy change indicates your acceptance of the new terms.
9. Contact Us
If you have any questions, concerns, or requests regarding this Privacy Policy or our data practices, you can contact us at qiuyongda1212@gmail.com . Our privacy team will be happy to assist you.